Videos benefit every aspect of online marketing — from engaging users on social media to helping you improve your online search rankings through the use of phenomenal content.
Did you know that 90% of users say that seeing a product or service video is helpful in the decision process? No matter where or how you use your video, it can have a serious impact on your lead generation efforts.
Sometimes the right idea for a marketing campaign just resonates with viewers due to cleverness, humor, or its uplifting message. These campaigns will often make a splash on TV, but in the age of the internet, they are able to create tidal waves. Here are five marketing campaigns that went viral with people still remembering […]
You’ve been told your business needs to get in on the video trend. But what do you do if the thought of being on camera makes you seriously consider quitting your job? Isn’t that camera fright one of the reasons you didn’t pursue a career in television? Unfortunately, society’s short attention span has changed the […]
The amount of content we interact with in a single day is astronomical. Endless tweets, remarketing ads, blogs, white papers, and more are now part of our daily routine. Out of those types of content, which are we most likely to remember and interact with? Video. Video has the ability to capture our attention for […]