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10 Ways to Utilize Marketing Successfully During the Holidays

With the holidays in full swing, it truly is the most wonderful time of the year, especially for businesses. With some stores gaining up to 59% more clients than before, profits climb higher than a Christmas tree. So you may be wondering how you can achieve such success. The answer is simple: awesome marketing. However, […]


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Flat Design: Should It Be Used for Websites?

The time minimalism turned the digital world flat… Some design experts argue whether flat design is good, bad, or just needs to be used right when used on websites. With a little bit of research and all of our designers’ input at Titan, here’s what we’ve come up with: First of all, what is “flat […]


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6 Things All High-Converting Landing Pages Have in Common

When it comes to converting an audience, nothing can make or break your online business quite like landing pages. They’re your strongest asset in crossing the finish line to conversions, but if they aren’t done properly, they can cause potential customers to change their minds and look elsewhere at the last minute. Landing pages look […]


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Micro-influencer Marketing: Social Media “Little Guys” Who Make a Big Difference for Your Brand

Written by intern Rhiannon Gilbert We know that building your own personal brand is important, but what if you could benefit from someone else’s personal brand, too? That’s the whole idea behind influencer marketing, a tactic where companies traditionally use a popular celebrity to promote their product or brand. Of course, most brands aren’t multi-million […]


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The Effectiveness of Email Marketing with Millennials

Written by intern Rhiannon Gilbert When I scroll through my inbox, I see emails from a variety of businesses: design companies, independent photographers, non-profit organizations and academic groups, just to name a few. Nine times out of 10, I read the content of these emails, and I never unsubscribe. In most cases, I’ve actually subscribed […]


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Why Your Website Needs An SSL Certificate

If you are on Google Chrome, pause what you are doing right now to look at the URL of this page. See the green lock that says “secure”? It may be easy to overlook and appear unimportant, but the reality is that lock may be more powerful than you think. So why is it there? […]


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Social Blunder: How to Avoid the Crisis and Escape Alive

We’ve told you before how companies can end up making social media fails. If not, you should definitely check those out in the link, as they’re sure to provide you some laughs. While you may never experience a social blunder as awful as any of those examples, chances are you may make a mistake at […]


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Why Responsive Website Design Matters Today

“Responsive” is probably a term you’ve heard thrown around quite a bit when it comes to website design. While you’ve most likely heard it, are you actually familiar with what it means for a website to be responsive? Are there certain boxes a responsive website has to check off or is responsiveness a sliding scale? […]


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5 Marketing Campaigns or Videos That Went Viral and Why

Sometimes the right idea for a marketing campaign just resonates with viewers due to cleverness, humor, or its uplifting message. These campaigns will often make a splash on TV, but in the age of the internet, they are able to create tidal waves. Here are five marketing campaigns that went viral with people still remembering […]


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Inbound Marketing vs Outbound Marketing: Differences as Defined by Titan

If you are looking for a definition of what types of marketing tactics are strictly inbound and which are outbound, you may not find one. As we’ve researched other “expert” opinions on the matter, we have discovered many gray areas on these tactics. The deciding factor seems to rest not in what the tactic is […]


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