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7 Terrible Rebranding Fails Your Business Can Learn From

Every business has to have a brand created for them at some point in their existence. A brand is what a business stands behind for their target market to connect with and recognize them. But what happens when that brand is recreated? Is it a smart move or detrimental one? Is it best to always […]


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Dos and Don’ts of Automating your Social Media

Automating your social media can be good or bad, depending on how you use it. Automation helps you maintain your social media presence even when you are on vacation and not available to be present. It can also help you maintain a consistent presence, considering you may occasionally forget to post. And once you forget […]


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Semantic Search Engines Explained: Do They Affect Marketing?

There are so many amazing things search engines do that it’s difficult to list just a few right here. In such a short period of time, they have completely changed the way people navigate everyday life. Have a question? You no longer have to ask someone directly — just open up a number of devices […]


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How Experiential Marketing Campaigns Make Your Brand Memorable

We all know that things are more memorable when they’re actionable. That’s the reason why hands-on activities exist and experiential marketing is so effective. There’s something for people to talk about after it’s through. And not only is this type of marketing campaign significant, but the person who participated will likely talk about it later […]


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3 Reasons Your Business Needs a Blog…Yesterday

If your business doesn’t already have a blog, it’s automatically at a disadvantage to all the other businesses out there who have had a blog going for years. How are they doing better than you? Their blogging is creating more traffic for them, creating more free leads, and building relationships with their customers as the […]


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Hashtag Activism: Is it Effective, Lazy, or Selfish?

Hashtag activism is a term given to the latest trend of creating a hashtag for a cause, such as for a tragedy or issue in the world. Many see this as a way to spread awareness and aid a cause while others see it as a waste of time. Those who participate in hashtag activism […]


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Brand Identity Guidelines to Make Your Business Stand Out

When a business gets started, one of the first things they need is a brand. A brand is more than just a logo. A logo is just part of a brand’s identity system. A brand identity influences the customer at every point of their experience with a business. Your identity is how you look, feel, […]


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PPC vs SEO: Short-Term vs Long-Term Strategies of Being Found Online

PPC and SEO strategies both will drive traffic to your website. But depending on your goals, one may be a better option for your business or even a combination of the two. So which is better for you to implement? Take a look at the benefits and uses of each before you waste advertising dollars on […]


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4 Interesting and Successful Rebranding Stories

Every product needs a rebrand sooner or later. Whether it’s due to underperforming sales, bad reputation, or a combination of both, rebranding can revitalize a product that is no longer connecting with consumers. Finding the right branding strategy for a product can be difficult, which is why there are numerous examples of rebranding failures. Yet, […]


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Article Spinner Software: Why You Should Never Use It

If you are debating on whether or not to use article spinner software, read this article first. We at Titan see article spinner software as lazy and dishonest. Here’s why: What Does Article Spinner Software Do? Before you can know why it’s bad, you have to know what article spinner software does. Their function is […]


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